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Direct Mail

Direct Mail

AFSCME

American Federation of State, County and Municipal Employees

In our direct mail campaign for AFSCME's IE on behalf of Katie Hobbs for Governor in Arizona, we used a straightforward and effective approach. With a clean, progressive color palette and an emphasis on name ID, our series of mailers kept Hobbs’s job policy at the forefront. This was so Arizonans knew she shared their priorities. We also developed more focused pieces, including one aimed specifically at retirees so pension voters could see precisely which candidate had their needs in mind. 

By the Numbers

632,630

PIECES MAILED TO HOUSEHOLDS FOR GOVERNOR

315,000

PIECES MAILED TO HOUSEHOLDS FOR SECRETARY OF STATE

100,000

PIECES MAILED TO RETIREES

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Featured Work

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Cultural competency is a top priority at Pendulum. That is why we work with expert translators so that your message is delivered the way you intend it.

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At Pendulum, we know scale. Whether you’re marketing to an audience of ten thousand or ten million, our tried-and-true direct mail expertise ensures your message will resonate.

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We crafted direct mail programs that increased the Democratic majority in the Nevada State Assembly.

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We take complex and make it simple. See how we deliver a full slate in one piece of mail. 

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